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The Mockingbird Foundation is a non-profit organization founded by Phish fans in 1996 to generate charitable proceeds from the Phish community.
And since we're entirely volunteer – with no office, salaries, or paid staff – administrative costs are less than 2% of revenues! So far, we've distributed over $2 million to support music education for children – hundreds of grants in all 50 states, with more on the way.
and saying this, "The idea is that lights go down, glow sticks go up, the band walks out to the most emphatic crowd response and proceeds to just murder the show with a ferocity we've all been waiting for. This energy will carry through the entire run." is basically claiming they will be responsible for the run being amazing which in turn will give them even more advertising and popularity...
he's not getting backlash for trying to do something good. he's getting back lash for advertising his business as if its some amazing community thing thats going to make the phish community so much better and help the music be better as well... and he thinks he can get away with it cause hes donating 300 bucks...